banner



What Conversion Data Can Be Uploaded Using Bulksheets

Search Ads 360 Certification Exam Answers

Exam: https://skillshop.exceedlms.com/educatee/path/8639-search-ads-360-certification-exam

Table of Contents

  • 1 Search Ads 360 Certification Exam Answers
    • ane.1 Which three engines are supported by the Search Ads 360 API? (select iii)
    • 1.2 Which level's settings CANNOT be edited with bulksheets? (select two)
    • 1.3 At which iii levels can automated rules be prepare upwardly? (select three)
    • i.iv Which two methods can be used to laissez passer conversion attributes such as model type, color, and year of production through a Floodlight activity? (select two)
    • ane.5 When a Search Ads 360 advertiser is linked to Campaign Director, which product sets the timezone?
    • 1.six What attribution model assigns all credit to the concluding click on a paid search advertising before a conversion?
    • 1.7 What happens when an engine is paused?
    • i.8 Which three items can a bid strategy consider when optimizing the performance of a behest portfolio as a whole? (select three)
    • 1.9 What Floodlight tag measures purchases and revenue on a website?
    • 1.ten During the first week of an active bid strategy, which ii changes can potentially impact the learning period? (select two)
    • one.eleven Which two features may exist used to upload offline conversion information to a Search Ads 360 keyword ID? (select two)
    • 1.12 Which three features tin a call-tracking partner use to ship data to Search Ads 360? (select three)
    • one.13 Bulksheets tin be used to complete which two tasks? (select 2)
    • 1.xiv What is the Search Ads 360 account bureaucracy?
    • 1.15 What conversion data tin be uploaded using bulksheets?
    • 1.16 Which three modifiers tin be automated by a bid strategy? (select iii)
    • 1.17 Which two types of goals can be targeted in Bid Strategies? (select two)
    • i.xviii What level should be used to evaluate performance of a bid strategy?
    • 1.19 Which iii changes tin a user set up using scheduled edits? (select three)
    • one.20 Which two segments CANNOT be practical to reporting data? (select two)
    • ane.21 What does information technology mean when the "Stop sync" push button is greyed out?
    • 1.22 If an engine account is set to a different currency than an advertiser, metrics will appear in what currency when scoped to the engine level?
    • 1.23 Which three frequencies can be scheduled for reports? (select three)
    • 1.24 What setting should be applied to a Floodlight tag passing offline conversion data?
    • 1.25 Data Exclusion events exclude data for a minimum of how many hours?
    • 1.26 Which two types of campaigns do bid strategy opportunities analyze? (select ii)
    • one.27 Which two constraints can an advertiser select on their conversion-based bid strategies? (select two)
    • 1.28 Which attribute may be used to upload paid search offline conversions via the Campaign Manager API?
    • 1.29 Using tracking code, Google Analytics can written report on data from which systems?
    • one.30 When Campaign Manager isn't used as the advertisement server, what should Search Ads 360 advertisers link to in Campaign Manager?
    • 1.31 Which iii URLs are involved in a landing page test? (select three)
    • one.32 When setting a CPA, ERS, or ROAS target for a bid strategy, how much conversion history should be considered?
    • 1.33 What is shown in the "Last sync" details tab? (select 2)
    • one.34 Where tin can a saved web query exist found?
    • 1.35 Which three features can be used to integrate offline conversion data? (select three)
    • 1.36 Which two methods tin be used to send an Executive report to a user with no access to Search Ads 360? (select two)
    • one.37 If an engine account is prepare to a different timezone than an advertiser, in which timezone will Floodlight metrics appear when scoped to the advertiser level?
    • 1.38 If bids on keywords in a bid strategy are manually overwritten, how long will it take for the bid strategy to resume behest on those keywords?
    • i.39 What permissions are needed to create an advertiser?
    • 1.forty What feature provides audience lists to Display & Video 360 or Google Ads based on search clicks recorded by Search Ads 360?
    • 1.41 What are ii central differentiators in functionality between labels and business concern data?
    • ane.42 What bid strategy goal should be used to create a custom strategy with multiple ERS, ROAS, and CPA targets?
    • i.43 Which three requirements must exist met to run a successful ad copy test? (select 3)
    • ane.44 Which two user types can actuate the conversion API? (select two)
    • 1.45 At which 2 levels can URL Templates be set up? (select 2)
    • 1.46 What characteristic is used to track unsupported ad types that specify their own landing page or Google Display Network and Gmail promoted campaigns?
    • 1.47 What two Floodlight activity group types can be set up? (select 2)
    • i.48 Which 2 conversion sources can be reported in custom columns? (select two)
    • 1.49 What function practice ValueTrack parameters perform?
    • 1.50 What is the default attribution model for Floodlight?
    • 1.51 What feature may exist used to report on a specific Floodlight conversion?
    • 1.52 Which two types of uploads can be made through an sFTP endpoint? (select two)
    • 1.53 Campaigns can only be copied within the same engine account for which 2 engines? (select two)
    • 1.54 Which two column categories appear in formula columns? (select two)
    • 1.55 What metrics approximate conversions that mensurate user behavior across devices and environments?
    • ane.56 Which two conversion sources tin exist selected in bid strategies? (select two)
    • 1.57 What feature may be used to edit custom Floodlight variable data?
    • one.58 What could prevent Inventory Direction from making changes to a entrada?
    • ane.59 How oftentimes is Google Ads, Bing Ads, and Baidu data refreshed in Search Ads 360?
    • 1.60 In what order should new entities exist created (assuming no campaigns already be)?
    • one.61 What action should exist used to pass a conversion attribute (such as shipping toll)?
    • 1.62 What step would be taken to cheque if an inventory management template has created whatsoever entities?
    • ane.63 When a reporting view is saved, who has access to the view?
    • 1.64 What occurs when auto-tagging is enabled?
    • one.65 Which ii changes does an advertiser manager have permission to make to an advertiser account? (select ii)
    • 1.66 What configuration setting eliminates duplicate conversions between advertisers?
    • 1.67 When a Search Ads 360 advertiser is added with a different currency than the linked Entrada Manager advertiser, which production sets the currency for that Search Ads 360 advertiser?
    • 1.68 Which two filters are bachelor in the alter history report? (select two)
    • i.69 What type of bid strategy is supported by the forecasting tool?
    • one.70 Which three landing page tests are available in Search Ads 360? (select 3)
  • 2 Search Ads 360 Certification Exam Overview
    • 2.i Nigh this examination
    • 2.ii Certification Exam
    • two.iii Set up for the Exam Optional
  • 3 Explore various Google Certifications Answers

Which iii engines are supported past the Search Ads 360 API? (select iii)

  • Bing
  • Google Ads
  • Gemini
  • Ask.com

Answer

  • Bing
  • Google Ads
  • Gemini

Which level's settings CANNOT be edited with bulksheets? (select 2)

  • Advertiser
  • Advertizement Group
  • Network
  • Campaign

At which iii levels tin can automated rules be fix up? (select three)

  • Campaigns
  • Engines
  • Agency
  • Keywords

Answer

  • Campaigns
  • Engines
  • Keywords

Which 2 methods can exist used to pass conversion attributes such as model type, color, and year of production through a Floodlight activity? (select two)

  • Fix a custom Floodlight variable as a dimension in Search Ads 360
  • Information technology is non possible to pass conversion attributes
  • Fix a Custom Dimension in Google Analytics
  • Prepare up a custom Floodlight variable in Google Tag Director

Respond

  • Prepare a custom Floodlight variable equally a dimension in Search Ads 360
  • Set a custom Floodlight variable in Google Tag Manager

When a Search Ads 360 advertiser is linked to Campaign Managing director, which product sets the timezone?

  • Entrada Manager
  • Search Ads 360
  • Each product uses separate time zones
  • Display & Video 360

  • Position-based
  • First interaction
  • Last paid search interaction
  • Data-Driven

Answer

  • Last paid search interaction

What happens when an engine is paused?

  • All campaigns are paused
  • Syncs are paused from the engine
  • Advertising groups and keywords are paused
  • Agile campaigns are paused

Respond

  • Syncs are paused from the engine

Which 3 items can a bid strategy consider when optimizing the performance of a bidding portfolio equally a whole? (select iii)

  • Campaigns
  • Bureau
  • Advert groups
  • Keywords / Product Groups

Answer

  • Campaigns
  • Ad groups
  • Keywords / Product Groups

What Floodlight tag measures purchases and revenue on a website?

  • Revenue
  • Transaction
  • Activeness
  • Counter

During the get-go week of an active bid strategy, which two changes can potentially impact the learning menstruation? (select ii)

  • Decrease CPA target of bid strategy 60%
  • Subtract behest portfolio past i depression-performing keyword
  • Increase bidding portfolio by ii new keywords
  • Decrease maximum bid in the bid strategy setting 40%

Answer

  • Decrease CPA target of bid strategy 60%
  • Decrease maximum bid in the bid strategy setting forty%

Which two features may exist used to upload offline conversion data to a Search Ads 360 keyword ID? (select two)

  • Entrada Manager API
  • Search Ads 360 API
  • Google Ads API
  • Bulksheets

Answer

  • Search Ads 360 API
  • Bulksheets

Which 3 features can a call-tracking partner use to send information to Search Ads 360? (select three)

  • Custom Variables
  • Search Ads 360 API
  • Bulksheets
  • Campaign Managing director API

Respond

  • Search Ads 360 API
  • Bulksheets
  • Entrada Manager API

Bulksheets can be used to complete which two tasks? (select two)

  • Upload offline conversions
  • Upload custom Floodlight variable information
  • Create labels
  • Generate formula columns in bulk

Answer

  • Upload offline conversions
  • Create labels

What is the Search Ads 360 business relationship hierarchy?

  • Agency > Advertiser > Engine > Campaign > Advertizing Group > Advertising > Keyword
  • Advertiser > Engine > Campaign >Keyword
  • Bureau > Advertiser > Engine > Campaign > Keyword > Advertizing Group > Ad
  • Bureau > Advertiser > Engine > Campaign > Keyword

Reply

  • Agency > Advertiser > Engine > Campaign > Ad Grouping > Ad > Keyword

What conversion information can be uploaded using bulksheets?

  • Google Analytics goal data
  • Google Ads conversions data
  • Offline conversion information
  • Custom Floodlight variable data

Respond

  • Offline conversion data

Which three modifiers tin can be automated by a bid strategy? (select three)

  • Location target bid adjustments
  • Mobile bid adjustments
  • Remarketing target bid adjustments
  • Search impression share bid adjustments

Respond

  • Location target bid adjustments
  • Mobile bid adjustments
  • Remarketing target bid adjustments

Which 2 types of goals can be targeted in Bid Strategies? (select two)

  • Profit Margin
  • Business data
  • Revenue
  • Conversion

What level should be used to evaluate performance of a bid strategy?

  •  Individual entrada
  • Bid strategy
  • Individual ad
  • Individual keyword

Which iii changes can a user set upwardly using scheduled edits? (select iii)

  • Activate ads or keywords at a specific time
  • Raise bids on keywords every Monday at 7am
  • Activate a new bid strategy
  • Lower bids on keywords during weekends

Reply

  • Actuate ads or keywords at a specific time
  • Raise bids on keywords every Monday at 7am
  • Lower bids on keywords during weekends

Which 2 segments CANNOT be applied to reporting information? (select two)

  • Attribution model
  • Device blazon
  • Business data
  • User ID

Reply

  • Attribution model
  • User ID

What does it mean when the "Stop sync" button is greyed out?

  • The engine business relationship is paused.
  • The engine type is "Other".
  • The sync is applying updates.
  • The sync is complete.

Answer

  • The sync is applying updates.

If an engine account is set to a unlike currency than an advertiser, metrics will appear in what currency when scoped to the engine level?

  • Billing currency
  • Advertiser's currency
  • Ad group'southward currency
  • Engine's currency

Which three frequencies tin can be scheduled for reports? (select iii)

  • Daily
  • Monthly
  • Hourly
  • Weekly

Answer

  • Daily
  • Monthly
  • Weekly

What setting should be applied to a Floodlight tag passing offline conversion data?

  • Dynamic tag
  • Epitome tag just
  • Main source is offline
  • Primary source is retail

Reply

  • Primary source is offline

Information Exclusion events exclude information for a minimum of how many hours?

  • eight hours
  • 24 hours
  • 4 hours
  • 2 hours

Which 2 types of campaigns do bid strategy opportunities analyze? (select two)

  • Google Ads App campaigns
  • Bing Ads manual campaigns
  • Google Ads manual campaigns
  • Gemini manual campaigns

Answer

  • Bing Ads manual campaigns
  • Google Ads manual campaigns

Which two constraints can an advertiser select on their conversion-based bid strategies? (select 2)

  • Impression share
  • Max CPA
  • Position
  • Profit

Which aspect may be used to upload paid search offline conversions via the Campaign Managing director API?

  • Lucifer Type
  • Keyword
  • GCLID
  • Campaign ID

Using tracking code, Google Analytics can written report on information from which systems?

  • Keyword
  • Ad group
  • Agency
  • Campaign

Reply

  • Keyword
  • Advertising grouping
  • Campaign

  • Placement
  • Publisher
  • Campaign
  • Advertiser

Which three URLs are involved in a landing page exam? (select three)

  • Original
  • Rule
  • Control
  • Experiment

Answer

  • Original
  • Command
  • Experiment

When setting a CPA, ERS, or ROAS target for a bid strategy, how much conversion history should be considered?

  • 2 weeks
  • 3 months
  • ane week
  • 3-four weeks

What is shown in the "Last sync" details tab? (select two)

  • The time that the sync occurred
  • A list of fault types
  • A listing of campaigns modified
  • The number of errors during the sync

Answer

  • The time that the sync occurred
  • The number of errors during the sync

Where tin a saved web query be found?

  • In the left-hand menu, click Downloads and then Web Query
  • In the left-hand menu, click Budget Management, then Spider web Query
  • In the right-mitt menu, click Attribution, then Web Query
  • In the correct-paw menu, Click Advertiser Settings, then Web Query

Reply

  • In the left-paw menu, click Downloads then Web Query

Which iii features can be used to integrate offline conversion data? (select 3)

  • sFTP
  • Google Data Studio
  • Bulksheets
  • Systems not continued to the Internet

Respond

  • sFTP
  • Bulksheets
  • Search Ads 360 API

Which 2 methods can be used to send an Executive report to a user with no access to Search Ads 360? (select ii)

  • Evangelize daily file to shared sFTP
  • Link to a shared version of the generated report
  • Executive reports tin can't be sent to a user with no admission to Search Ads 360
  • Ship a downloaded PDF or Excel file

Answer

  • Link to a shared version of the generated report
  • Ship a downloaded PDF or Excel file

If an engine business relationship is set to a different timezone than an advertiser, in which timezone will Floodlight metrics announced when scoped to the advertiser level?

  • The advertiser's timezone
  • Campaign Manager's timezone
  • Greenwich Mean Time (GMT)
  • The engine's timezones

Reply

  • The advertiser'southward timezone

If bids on keywords in a bid strategy are manually overwritten, how long will it take for the bid strategy to resume bidding on those keywords?

  • 1 hr
  • 12 hours
  • 24 hours
  • 6 hours

What permissions are needed to create an advertiser?

  • Advertiser user (edit access)
  • Agency Director
  • Advertiser viewer
  • Read-only

What feature provides audience lists to Display & Video 360 or Google Ads based on search clicks recorded by Search Ads 360?

  • Remarketing lists
  • Search Ads 360 API
  • Attribution
  • Google Ads API

What are two primal differentiators in functionality between labels and business concern information?

  • Ability to attach a business agenda
  • Power to report at the entrada level
  • Ability to pin metrics within Search Ads 360
  • Ability to suspension biddable items

Answer

  • Ability to attach a business organisation calendar
  • Ability to pivot metrics within Search Ads 360

What bid strategy goal should be used to create a custom strategy with multiple ERS, ROAS, and CPA targets?

  • Clicks
  • Conversion
  • Advanced Targeting
  • Position

Answer

  • Advanced Targeting

  • Minimum number of required impressions for each ad group
  • Each advertising must contain only ane landing page URL
  • All keywords and engines must exist paused
  • Ads must only include one advertizement copy test at a time

Reply

  • Minimum number of required impressions for each advertizing group
  • Each ad must contain only one landing folio URL
  • Ads must but include one advertizing re-create examination at a time

Which 2 user types can activate the conversion API? (select two)

  • Agency user
  • Advertiser user
  • Advertiser manager
  • Agency director

Answer

  • Advertiser manager
  • Agency manager

At which ii levels can URL Templates be set upwardly? (select two)

  • Agency
  • Advertiser
  • Engine
  • Campaigns

What feature is used to track unsupported advertizement types that specify their own landing folio or Google Display Network and Gmail promoted campaigns?

  • Landing page test
  • Placeholder keyword
  • Business data
  • Rules

Answer

  • Placeholder keyword
  • Online point-of-sales systems

What ii Floodlight activeness grouping types can exist ready up? (select two)

  • Sales
  • Dimension
  • Counter
  • Metric

Which two conversion sources tin be reported in custom columns? (select ii)

  • Bing Conversion Trackers
  • Gemini Conversion Trackers
  • Floodlight
  • Google Ads Conversion Trackers

Answer

  • Floodlight
  • Google Ads Conversion Trackers

What function exercise ValueTrack parameters perform?

  • Track additional conversion types
  • Automatically sync to Google Tag Manager
  • Create custom date segmentation
  • Dynamically insert data

Answer

  • Dynamically insert data

What is the default attribution model for Floodlight?

  • Offset Click
  • First interaction
  • Last Click
  • Last Impression

What feature may be used to study on a specific Floodlight conversion?

  • Business organization information
  • Custom Metric
  • Custom Dimension
  • Custom Column

Which ii types of uploads can be made through an sFTP endpoint? (select 2)

  • Bulksheets
  • Inventory management feeds
  • Conversions
  • Google Search history

Answer

  • Bulksheets
  • Conversions

Campaigns can just be copied within the same engine account for which two engines? (select two)

  • adMarketplace
  • Bing Ads
  • Yahoo Japan
  • Social

Answer

  • Bing Ads
  • Yahoo Japan

Which two cavalcade categories appear in formula columns? (select two)

  • Creation time
  • Conversion metrics
  • Search impression share
  • Engine metrics

Answer

  • Conversion metrics
  • Engine metrics

What metrics estimate conversions that measure user behavior across devices and environments?

  • Clicks
  • Cross-environment metrics
  • Visits
  • Price

Answer

  • Cross-environment metrics

Which ii conversion sources can exist selected in bid strategies? (select two)

  • Bing Universal Outcome Tracking
  • Floodlight
  • Google Tag Managing director goals
  • Google Analytics

Reply

  • Floodlight
  • Google Analytics

What characteristic may be used to edit custom Floodlight variable data?

  • Search Ads 360 API
  • Bulksheets
  • Google Ads API
  • Text Editor

Answer

  • Search Ads 360 API

What could prevent Inventory Management from making changes to a entrada?

  • Edits to campaign bids or bid strategies
  • Manual edits to campaign name or status
  • Manual edits to keyword URL templates
  • Edits to ad rotation settings

Answer

  • Transmission edits to campaign name or status

How often is Google Ads, Bing Ads, and Baidu data refreshed in Search Ads 360?

  • 6 hours
  • 4 hours
  • 2 hours
  • 8 hours

In what order should new entities be created (assuming no campaigns already exist)?

  • Campaign > Ad Group > Advertizing > Keyword
  • Keyword > Entrada > Ad Group
  • Ad Group > Keyword > Campaign
  • Keyword > Ad Group > Campaign

Answer

  • Campaign > Ad Group > Ad > Keyword

What activeness should exist used to pass a conversion attribute (such equally shipping price)?

  • Set up Custom Floodlight Variable using bulksheets
  • Set up an additional Floodlight tag and pass the aircraft cost through the revenue field
  • Ready Custom Floodlight Variable using the relevant engine frontend
  • Set up Custom Floodlight Variable as a metric

Answer

  • Set up Custom Floodlight Variable every bit a metric

What step would be taken to cheque if an inventory management template has created any entities?

  • Create an Executive Written report with no filters
  • Check the template's progress bar
  • Utilise an "Inventory template ID" filter
  • Filter for errors in the reporting dashboard

Answer

  • Apply an "Inventory template ID" filter

When a reporting view is saved, who has access to the view?

  • No users inside that advertiser
  • But users with edit access within that advertiser
  • All users inside that advertiser
  • Select users within that advertiser

Answer

  • All users within that advertiser

What occurs when auto-tagging is enabled?

  • A Google Click ID is reported in the upkeep pacing study
  • A characterization is added to all Google Ads campaigns
  • A Google click ID is appended to all landing page URLs
  • A scheduled edit is created for all Google Ads campaigns

Answer

  • A Google click ID is appended to all landing page URLs

Which 2 changes does an advertiser manager have permission to make to an advertiser account? (select two)

  • Edit advertiser settings
  • Remove user access to an bureau's advertisers
  • Edit advertiser components
  •  Edit all advertisers within an agency

Answer

  • Edit advertiser settings
  • Edit advertiser components

What configuration setting eliminates duplicate conversions between advertisers?

  • Activity
  • Acquirement
  • Shared Floodlight configuration
  • Counter

Answer

  • Shared Floodlight configuration

When a Search Ads 360 advertiser is added with a unlike currency than the linked Campaign Manager advertiser, which product sets the currency for that Search Ads 360 advertiser?

  • Each product uses separate currencies
  • Search Ads 360
  • Campaign Manager
  • Brandish & Video 360

Which two filters are available in the change history study? (select two)

  • Cosmos date
  • Campaign
  • Geo
  • Change Blazon

What type of bid strategy is supported by the forecasting tool?

  • Max clicks
  • Conversions or Revenue
  • Position
  • Rules

Reply

  • Conversions or Revenue

Which three landing page tests are available in Search Ads 360? (select three)

  • Mobile landing page examination
  • Segment landing page test
  • Desktop landing page test
  • All devices landing page test

Answer

  • Mobile landing folio test
  • Desktop landing page test
  • All devices landing page examination

Search Ads 360 Certification Exam Overview

Google Marketing Platform Product Certifications place qualified users who demonstrate the power to perform critical tasks and workflows with Platform products. The certification exams are designed for users with real-world, hands-on experience using Google Marketing Platform products, and test on specific predetermined criteria aligned with critical chore tasks. The certification exams are not recommended for users who don't have direct product experience.

About this test

The Search Ads 360 Certification exam covers setting upwards Search campaigns across multiple search engines; assigning goals, targeting, and bid strategies; troubleshooting problems; measuring the impact; and optimizing campaigns for improved functioning.

This exam tests cognition across a wide range of topics related to automation, attribution, reporting, and conversion measurement. Users completing this exam should have an understanding of the paid search manufacture and how Search Ads 360 tin exist leveraged to manage campaigns from ane interface.

The cognition tested in this exam typically aligns with the following roles:

  • Paid Search Director
  • Paid Search Director
  • Paid Search Supervisor
  • Paid Search Annotator

Certification Examination

  • Search Ads 360 Certification Exam one h

Ready for the Exam Optional

  • Search Ads 360 Certification Examination Study Guide 1 h

Explore various Google Certifications Answers





Ezoic

Source: https://www.geektonight.com/search-ads-360-certification-exam-answers/

Posted by: manningsnothaveld1966.blogspot.com

0 Response to "What Conversion Data Can Be Uploaded Using Bulksheets"

Post a Comment

Iklan Atas Artikel

Iklan Tengah Artikel 1

Iklan Tengah Artikel 2

Iklan Bawah Artikel